Tag Archives: HEYDAY

Jason Myers is Fresh from Florida

April 21, 2015
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We’ve known local photographer, Jason Myers for a few years now, and can attest to his talented eye for a good shot. So, when he came to us with the news of his move to Nashville, and the need for a self-promo to rule all self-promos, we knew what needed to be done. Jason is a native Floridian (a rare breed these days), so we decided to play off the Sunshine State’s greatest asset, Florida oranges…

A “Magical” Brand Experience

March 19, 2013

Over the weekend I went to Walt Disney World’s Magic Kingdom for the first time in nearly a decade. Being a Florida resident and having friends and family that intend to go over the next couple of months, I decided to snatch up the current deal they’re offering. The price is pretty unbelievable. I tell you that, because I’m not a huge fan of things that are Disney and wouldn’t normally go if I had to pay full ticket price. I mostly view Disney as this huge corporate money-making monster that makes decent films based off of old attractions. (Side note, my fingers are crossed for a few good Star Wars movies in the future!) Opinions aside, you can’t deny that Disney is one of the world’s more recognizable brands. They also do a pretty good job at maintaining it. When we see a Disney film today we expect a higher level of quality and entertainment. When shelling out the dough to visit one of their theme parks and resorts, we expect to experience “the happiest place on earth.” That’s a major promise to make, and it takes a huge amount of consistency, attention to detail, money and hard work to maintain that.

2013 ADDY Awards

March 8, 2013

Over the years, we’ve won our fair share of ADDYs for the projects and campaigns we’ve designed. In our line of work, an ADDY award is a fairly prestigious thing to win. Judged often by our peers, it’s always an honor to win an award because another designer appreciates your work.  Each year, once the judging has concluded, everyone who entered into the competition can attend the ADDY Awards Party. Folks from other local ad agencies get together and… well… enjoy the evening and refreshments. It’s a rare opportunity to meet and chat with your completion in an environment where everyone is on a level playing field. That is, because entries aren’t pitted against each other, but judged independently on their own merit.